The best SEO blogs are highly influenced by the content of the blog. Like all other writing, writing a blog post is a skill. If you want to keep your reader interested, you should take time to think about the structure of your blog and write appealing posts.

By providing clear paragraphs, headings and subheadings you give your readers a grasp of the main idea of your blog. However, you need to make sure that you make your readers inclined to like, share, link to your post and tweet if you want to increase your rankings. This is why you need to maximize your writing skills for you to make your blog as one of the best SEO blogs.

Though there is an assumption that writing to captivate and attract your audience and writing for SEO purposes seem like two contradictory goals. However, if you want a SEO-friendly blog post you need to make sure your posts are appealing enough. The two go hand-in-hand, the only way you will climb to the top of the SERPs, you need to have engaging and SEO-oriented content.

 

 

 

Essential Tips For Creating The Best SEO Blogs

 

The good news is, you can still create SEO-friendly posts with sacrificing engagement and user experience. Here’s how:

 

1. Use Highly-Effective Keywords

Google has staggering statistics because it handles over 40,000 search queries per second. If you want to outrank your competitors or cut through search result clutter, you should target specific phrases and keywords your potential readers are searching. Highly-effective keywords is the only way they will find your website and content.

To identify the popular keywords, you should find out the social ,media platforms that your target customers and readers frequents and see what trending topics they jump into. You need to pay keen attention to the exact phrases they monitor and use popular industry topics and terms.

To get a feel for the keywords you need to be looking out for the popular ones at any given time using Google Trends. You can be able to identify the keywords that aren’t the best fit when you notice that they are steadily declining over time. You can also single out the right kinds when you notice increasing trends.

You can always get inspiration from your competition if you are ever running low on keyword ideas. Use available tools to see and single out the keywords that are currently ranking. For you to have the best SEO blogs you need to find keywords are relevant to your brand and consider using them as well. You can use SEMRush to find keywords your competitors are using and single out those that are making them rank.

However, you need to know that the obvious keywords are not entirely the best keywords. When searchers are looking for something, they tend to use very long-tail specific keywords, phrases and questions. Up to 70% of all search traffic is compromised by long-tail keywords which are the key to unlocking the doors to successful SEO. The long-tail keywords could increase the organic search traffic.

With shorter and more general keywords, you might set yourself to face fierce competition. The long-tails will give you a better chance of ranking in the search engines making you one of the best SEO blogs. This is because they will allow you to see what the best strategy on higher quality site traffic is.

After doing your research, build up a list of what you find valuable and relevant as keywords and plug them into keyword research tools like Moz’s Keyword Explorer, Google’s Keyword Planner, Keyword Tool, and Ubersuggest.

These keyword research tools will give you the monthly value of some given words. You will find yourself drawn to different ones for different reasons. Depending on your brand or business it may be crucial to rank for short-tail keywords for high competitions. However, to be on the safe side, optimize for important long-tail keywords that have high competition but low competition. They may be easier to rank long-tail keywords.

However long it may take, the focus keywords will evolve over time as terminology changes, trends shift, or your service/product line changes. Periodically conduct keywords to make sure you focus on the right keyword for your target readers and not miss out on important ranking opportunities.

Focus on 1-2 long-tail keywords for your blog posts to help you remain focused on the goal of making your blog the best SEO blog. With long-tail keywords you be able to bring the correct type of traffic and you’ll also be able to convert visitors.

To analyze clicks from Google search, you can use Search Console which is free and it contains the Search Analytics Report. It will help you determine the keywords people are using to find your content.

 

 

2. Integrate Keywords Naturally Into Your Posts

When you decide on the short-tail or long-tail keywords that will suit your site, make sure you write a post that focuses on the keywords you prefer. Make sure to select a topic that will engage and entice your audience.

Make sure that the topics you choose resonate emotionally with your potential readers and their desires, needs, or pairs. However, you need to make sure that the keywords naturally appear throughout the blog post.

To make your blog the best SEO, make sure the main keywords appear in the title, headings and subheadings, possible URLs, Meta description, image alt text, and throughout the content. Keep in mind that even if you want to search engine optimize your blog, you are not writing for search machines but for humans.

Your main aim should be to engage your readers with a writing style that is as natural as possible that takes their interests and needs into account. However, the last thing you need is to bore your audience by overusing the keyword. If you stuff your site with too many keywords, it may be banned or penalized in search engine results pages either permanently or temporarily.

You could also compromise the articles quality, insult your audience’s intelligence, and sacrifice a reader’s experience if the keywords feel forced or appear too often. If you don’t want your readers to turn to your competitor’s blog for answers, make sure not to give them a reason to.

 

 

3. Write About What People Care About

Before you even set out to include the keywords and use them naturally for any kind of SEO writing. You need to make sure that the topics you select have the aim of addressing the things that people care about. You should avoid just putting content out there just for the sake of it, you need to have a real strategy towards the topics you choose.

Again, you are not writing for the search engines but for humans, which is why your blog needs to offer value to your readers. Make sure that you give them information that no one else will. Make sure that the services you provide are also unique. The aim is to make sure that the knowledge you offer is undisputable.

Take advantage of the fact that no one knows your business better than you. Leverage on that to discuss more relating to your brand. Look at your SEO keywords list and work your content around reflecting that in your work.

 

 

4. Write Content That Counts

Well, even though 100 words maybe better than nothing, the real question should be, does it count? With the short attention spans age you may thing shorter blogs are the way to go. However, you need to make sure that anything your write has value if you want to be among the best SEO blogs. Longer articles and blogs are given more preference by the search engines.

Let your minimum be about 500 words, however if you can do more, the better. In-depth content of about 2000 words tend to be favored by the search engines. If you maintain your posts at 1500 words then you could have an upper hand.

If you want to give quality and valuable content for your clients, make it longer. This way, you will also have a better chance to lower your bounce rate. According to SerpIQ, 1^st position pages have more words than 10^th position pages that have 400 fewer words.

You will give more clues to the search engine that enables them to figure out what your blog posts are about. If you have to keep the post short, a minimum of 300 words should be your target. You need to make sure that the length you use gives the search engine plenty of keywords that will help your reader understand what the post is about.

The disadvantage of longer posts is that they can scare off your audience. Most people are scanners and skimmers, only about 10-20% of readers make it to the bottom of posts according to CoSchedule. Therefore you have to find a way to get the readers interested in reading through the entire post. One of the ways to do is by making the post scannable.

Tighten up the sentences and paragraphs to make the blog posts readable. You can do this by turning long-winded sentences into two and keeping the paragraphs to 2-3 sentences maximum. You can take advantage of subheadings and bulleted lists that will grab the reader’s attention. These will make the blog easy to read and less intimidating to the reader.

 

 

5. Link to Influencers

When you are building out your blog post to become the best SEO blog, be open to linking to other blogs or articles. To offer your audience and reader’s additional reading content to expand their information scope, linking to reputable and applicable sites is how.

This will show other search engines especially Google that you are doing your research and you may even have some influencer bloggers returning the favor by linking to your site. Research-backed statistics from the influencer sites will strengthen your blog posts.

With compelling stats, you will be able to build a more concrete and convincing argument that get your audience thinking and interested.

 

 

6. Make the Blog Mobile-Friendly

According to Google, there are more and more people using their mobile phones search engines than their computers or desktops. Because of this reason, Google also displays mobile-friendly results first. Mobile-friendly and responsive design maybe be important for user experience but, they it is also important for SEO as well.

This is the reason why you should focus in improving your blog’s mobile experience if you want the search rankings to rise and your blog the best SEO blog. If your site is mobile-friendly it will positively help your blog’s SEO because the inbound links will directly come back to your website instead of being divided.

This will make sure that the SEO power you get from the inbound links will be integrated which in return helps Google identify your post’s value more easily and rank it consequently. If you subscribe to Google’s formal blog you will be able to be in the loop when search engine’s value changes.

 

 

7. Use Internal Links

To be the best SEO blog, you have to make the search engines crawl to your site by linking to other blog posts and pages on your site. You can also do so by creating a more accurate sitemap. Internal links helps your audience discover you post and also view you as a credible source of information.

If you want to keep your readers on your website longer you have to use internal links to other valuable content. This will also help you increase potential conversion and also reduce bounce rate. The trick is to make sure you use natural language when linking to other pages on your site using a natural anchor text.

The aim is to use descriptive keywords that will give your audience an idea of what they will find when they click on the hyperlink. Never consider forcing feed links to your featured discounted items or products to your top webpages. Such kind of links will turn off your readers and lead your site to be penalized.

To be on the safe side, don’t overdo any linking including the internal linking. It may be tempting to link to all your webpages and blogs, but it may not be wise. Make sure to link only the ones that will enhance the insight or point you’re trying to put across on your blog.

Make sure that the links naturally tie in with the subject matter and that they offer value to your readers.

 

 

8. Avoid Using Similar Topic Tags

Topic tags help organize your content. However, when overused, they can be harmful. The search engines may penalize you if you use too many similar tags because it would be having duplicate content. The idea behind creating a topic tag is to create a new site page to make sure the content from the topic tags appear.

However, if you use too many tags that are similar and for the same content, it will appear in the search engines as multiple content throughout your site. For example, if you use topic tags like “blog”, “blog posts”, and “blogging” are very similar to each other to be used in the same article or post.

You should clean up the blog posts in the future if you suspect too many similar tags. Use about 15-25 topic tags you find crucial to your post and aren’t very similar from each other, and then tag your articles to those keywords alone. This way, you won’t worry about duplicating your content.

 

 

9. Optimize Your Images

Well, we all know that images make your blog posts more appealing. Posts that only contain text tend to be a bit boring. You need to include images that explains your content further. However, search engines don’t look for images, they look for images with alt text instead.

Unlike humans, search engines don’t see images the same. The image’s alt text is how the search engines know what the image is. They also improve the user experience since its displayed in the image container when the image isn’t available.

It will also improve the accessibility of the post for people who have poor vision and use screen readers. The alt text is added to an image tag in the HTML. It’s also wise adding keywords to the alt text if you want to make it to the top SEO blogs. Instead of using the “IMG3460” name make the text more descriptive and accurate.

 

 

 

 

If you want to have the best SEO blog it’s crucial your blog ranks on top on the search pages. In this essence, your post should be satisfying to both, users and search engines.

When you optimize the posts for the search engines and your audience as well, you will be able to earn more and higher rankings in SERPs, increase conversion rates and get qualified web traffic. Content is crucial, however, SEO is crucial if you are looking to monetize your blog.